What are page builders?


Page builders are WordPress plugins that allows you to drag and drop elements into the backend of your WordPress website. You can use any element this way. Images, headers, icons, buttons for any social media account, call to action buttons, grids, text blocks, videos, you name it.

It can also be a component of a theme that lets you structure and design pages with minimal effort and time.

Page builders use components to build responsive page layouts inside a grid view. The widgetized sidebar of WordPress theme is a great example for understanding the concept of a page builder.

Why Page Builders?

WordPress has been one of the most popular choices for creating websites for many years. Now, it’s expanding at an even more rapid pace, with the support of advanced plugins and tools.

A lot of people including you my reader are willing to create their own websites without designers or developers, due to the support of such tools. Page builders simplify the process of designing websites for users with limited technical knowledge.

Let’s take a look at a few reasons for choosing a page builder for your WordPress site:

  • Rapid development with minimum effort.
  • Avoid fees and availability issues of professional designers.
  • Design websites with limited or no coding knowledge.
  • Ability to switch themes without major impact.

Sample Page Builders.

Visual Composer

Visual Composer is one of the most popular premium page creation plugins for WordPress. This plugin also offers both front end and back end editing capabilities.

Visual Composer is integrated into many premium themes and hence has a very large user base. It comprises of many advanced components and there are some awesome features of this plugin that come with its various addons. Currently, there area 50+ addons with a wide range of design components.


VelocityPage is one of the recent additions to page builders by WordPress core developer Mark Jaquith.

This plugin also offers both front end and back end editing capabilities. It currently provides a limited number of basic components, this is expected to increase in future. 

Elementor (Very Popular).

Elementor is available as a free plugin download, but you also have the option to pay for the Pro version. The Pro version starts at$49 for one site and goes up to $199 for unlimited sites. As you’ll discover with the features listed below, and with Elementor’s ease of use, this is quite the steal.

The free Elementor download offers a simple yet powerful WordPress page builder, with one of the fastest interfaces you can find.

GeneratePress with GenerateBlocks

GeneratePress is a free WordPress theme, but we like to consider it as a simplistic page builder solution, perfect for beginner webmasters, bloggers, and developers who want an uncomplicated, rapid visual builder. In addition, you can use GeneratePress Premium and its free GenerateBlocks plugin to visually build almost any type of website.

Beaver Builder

Beaver Builder offers a robust WordPress page builder for the creative types who still crave something more than the simplicity of the previous builders. There’s both a free lite version and a premium version. The pricing is a little bit higher than most builders. However, you can use Beaver Builder on an unlimited number of sites, starting at $99.


Divi has made a name for itself since it comes from the impressive developers over at Elegant Themes. As with all Elegant Themes products, you must join as a member to unlock all of the plugins, themes, and other cool features Elegant Themes has to offer. It’s a hub for developers and agencies that require a library full of WordPress plugins and WordPress themes. That said, membership starts at only $89 per year, so it’s tough to argue against it.

WP Page Builder

WP Page Builder, the free WordPress page builder came out to the market on August 1st, 2018, and it has already made name for itself. The features provided by this page builder are there for a reason. It’s been said that the Themeum team has invested years in R&D to deliver the perfect product.